Best of PGH is the Pittsburgh City Paper's biggest event. The paper has a readers' poll of over 200 categories. This is the biggest revenue driver and largest printed issue. While previous years had each had a different branding and theme, I created a new brand identity for the poll to be continuously used forward. Terminology and logomarks were standardized to provide a cohesive and identifiable theme.

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2021-2023 / Illustration, design, art direction

Editor-in-Chiefs
Lisa Cunningham
Ali Trachta

Probably our most successful campaign has been the launch of the weekday daily newsletter, City Pigeon.

City Pigeon is a fun packaging of City Paper content. For this design we decided to go in a bit of a different direction than our usual branding. We took the mascot, a Pigeon to be the "carrier" of news. The Pigeon opens each header and closes the footer within it containing a featured story, other content, sposored content, and events happening in Pittsburgh.

Made in collaboration with Social Media Coordinator, Hannah Kinney-Kobre

Throughout my time with City Paper, our top priorities have been to develop a more cohesive brand. In this effort we made numerous changes to the website visuals.

For the website I made mockup designs in Figma to help illustrate the design changes we wanted to make on the website. Then by coordinating over phone calls and emails, the developers at Foundation were able to make most of the design changes we wanted.